Hear the operational problems that come with going viral, and how Bobbi Brown’s latest makeup venture overcomes them.
Meet Cody Plofker, Director of Ecommerce for Jones Road Beauty, a brand founded by the renowned makeup artist Bobbi Brown. Jones Road focuses on clean, strategic, and high-trade formulations.
In this episode of The Checkout, Cody takes us through his journey behind joining the team and his family at Jones Road. He gives us a backstage look at the biggest issues that arise after achieving what many brands look for — going viral on TikTok.
Tune in to our chat about the downside of astronomical growth in a fast-growing brand and some potential solutions for these challenges.
Catch the conversation wherever you listen to podcasts (Apple, Spotify, and Google Podcasts).
In this episode, we talk about:
- An overview of Jones Road Beauty’s origins and journey
- An inside look at their biggest challenges and how they’ve overcome them
- Different solutions for stockouts
- What lies ahead for the brand
- Why employee wellness is a growing concern among fast-growing brands
Connect with Cody:
![Your Guide To Improving Multi-Location Inventory Management [7 Strategies]](https://cogsy.com/wp-content/uploads/2023/06/Multi-location-inventory-management-scaled.jpg)
